How to influence fintech acquirers?
The fintech market has seen serious challenges over the last 18 months, with global investment falling to a five-year low. Back in 2022, the Financial Times warned of the upcoming ‘fintech reckoning’, signalling the end of ‘easy money’. Fintech has long been a boom market, with many firms riding successive funding rounds to ever-higher valuations.
But the tighter regulatory landscape and the global economic downturn pressures demanding fintechs to revise their business models, has resulted in the right market conditions to encourage an increase in merger and acquisitions (M&A) activity.
Looking to help their customers in uncertain economic times, acquiring companies are now positioning themselves to more easily grant access to loans and capital, as well as reducing and eliminating any additional fees for their customers.
Ultimately, the market has bifurcated into firms that have seen profitable returns, and those who must search for capital through other means. Acquisition by a larger company could be the answer.
As a fintech looking to exit, how can you leverage this window of opportunity? CCGroup worked with independent research firm Censuswide to explore the current appetite from banks and major fintechs on acquisitions and what influences their decisions.
Download the full report to discover:
- The solutions acquirers are prioritising
- The gaps in services and products they are looking to close
- The biggest obstacles to complete an acquisition
- Which channels and content types most influence acquirers at the shortlisting and selection phases
- Which attributes have the most impact on the acquirer’s decision.