Insight Report

Successful Influencer Marketing

Increasing brand awareness with the industry influencer community to encourage them to amplify your marketing messages.

Download the report now!

"*" indicates required fields

Hidden

Before any form of Influencer Marketing plan can be devised, some fundamentals must be understood. Influencer Marketing is about people and relationships – it is not about brands talking to individuals.

In essence it is about individuals starting and solidifying a two way dialogue and relationship and later establishing mutual benefit from it.

Successful Influencer Marketing

While there are clear parallels with traditional PR activities – content production, audience identification, tailoring and persuasion for example – there are still striking differences.

This insight report from CCgroup looks at the similarities and differences between PR and Influencer Marketing and also the practical steps that need to be taken in order to put a successful Influencer Marketing campaign together.

Find out about the steps to successful influencer marketing:

  • Be realistic Do your homework
  • Listen
  • Look useful
  • Be useful
  • Introduce yourself
  • Pop the question

Get in touch to work with a world-class team of B2B tech marketers

Improve your industry reputation and influence, grow your customers base and drive investment through transformative integrated marketing.


Contact us