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Analytics
Competitor performance benchmark reports
To know what you have to do you need to understand your position in the marketplace.
Our approach
Our performance benchmark reports provide you with full suite of performance metrics compared against up to 4 competitors, to give you real-time insights into where, how and why you can improve the effectiveness of your PR, digital and brand marketing.
By understanding your position only then can we make informed decisions on how to improve your brand performance.This data feeds into our measurement cycle whereby by measuring our work effectively, we can see what works and what doesn’t and evolve our programmes to deliver business value.
Analyses such as Power of Voice, Share of Search, and Share of Conversation, allow our PR team to identify coverage drivers, key messages, search terms, and white space conversations that gives your business an unfair advantage.
Our reports can tell you about:
- Power of Voice
- Coverage drivers
- Competitor key message penetration and key topics
- Trending media topics
- Sentiment analysis
- Conversations and reach across social media
- Overall reach across the media landscape
Get in touch to work with a world-class team of B2B tech marketers
Improve your industry reputation and influence, grow your customers base and drive investment through transformative integrated marketing.