Services
Analytics
Media & Social Media Content Audit Reports
Your content tells the story of your value proposition but is it reaching the right people? Are your competitors getting better traction with the same topics? Are you accurately reflected in the media?
Our Services
Taking analytics tools and marrying that with SEO we aim to give our clients the most for their content. By doing an audit of the content across paid earned shared and owned channels we conduct an in-depth assessment of your marketing channels to assess its strengths and opportunities for improvement.
On top of this, as part of our analytics toolset we can assess what content buyers are really engaging with outside of your owned channels. So that when we can tell your brand stories we do it with a data led approach, meaning more engaging content reaching the right people.
Our audits span across:
Social media
- Organic performance: engagement, reach, target audience,
- Paid performance: CTR, CPG, ROAS, referrals
Owned web content
- Assessing your content’s strengths / weaknesses and ensuring that everything is aligned with your business goals
- Consistency of messaging
- UX
Earned media
- Assessing the newsworthiness of content and making recommendations on improvement
Why choose CCGroup?
Connect Communication & Growth
At CCGroup we’re all about Connection, Communication and Growth.
Through people-centric best-in-class PR-led marketing, we drive the future success of B2B technology brands. We have unparalleled industry expertise across mobile & telecoms, fintech, cybersecurity and enterprise technology. Our 30+ year PR heritage means we’ve been there for some of these sectors’ biggest developments, telling their stories as they’ve grown and evolved among the ever-changing business landscape.
Our journey so far has equipped us with the foresight to predict future technology trends, ready for whatever the fast-paced world of technology throws at us. And our integrated, channel-agnostic, audience-centric approach allows us to tailor our services to the needs of our clients, no matter their size or scale of their project. All of our ideas are creative, structured and effective, from traditional PR, to media relations, to content creation and marketing services.
Our services
Analytics
Strategy
Get in touch to work with a world-class team of B2B tech marketers
Improve your industry reputation and influence, grow your customers base and drive investment through transformative integrated marketing.